There’s nothing quite as convincing as word of mouth marketing. When we get approval of something from a friend (or sometimes a stranger even), we trust that we’re hearing from a reliable source and can instantly get genuine interest. This can work to your advantage quickly if you own a restaurant or are a chef.
If you’re not using reviews in your chef or restaurant marketing, you could be missing out on a great way to connect with potential new customers and make past customers return.
If you want to learn how to use reviews in your restaurant marketing strategy, check out this article in QSR magazine